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How Football Clubs are Using Technology to Make Greater Commercial Impact?

Photo by Fionn Große on Unsplash

Customer Relationship Management (CRM) and Point of Sale (POS) systems are essential tools for businesses looking to manage their interactions with customers and streamline their sales processes. Football clubs are no exception, with many top teams now using CRM and POS systems to improve their fan engagement and increase revenue. Football clubs are no exception, with many top teams now using automation systems to streamline their operations and gain a competitive edge, for example Manchester City and Real Madrid.

CRM and POS systems are essential tools for football clubs looking to improve fan engagement and increase revenue. Choose the right CRM and POS system for your business and manage your team effectively so that everyone knows what they’re doing. Time management is essential to business success.

A good CRM and POS system can help you delegate tasks and manage your workload more efficiently. Use the right CRM and POS system to manage your team and delegate tasks so that everyone is aware of what they’re doing. As football becomes increasingly competitive, we can expect to see more clubs invest in these systems to gain an edge over their rivals.

CRM systems allow football clubs to manage their interactions with fans more effectively. By tracking fan behavior and preferences, clubs can personalize communications and offer targeted promotions. This helps to build stronger relationships with fans and increase loyalty. For example, a club may use a CRM system to track a fan’s attendance at matches, merchandise purchases, and social media activity. Based on this data, the club can send personalized communications, such as ticket offers or merchandise discounts that are more likely to resonate with the fan. This helps to create a more personalized fan experience and build stronger relationships.

POS systems are essential tools for football clubs looking to increase revenue from merchandise sales. By tracking inventory, managing sales transactions, and analyzing sales data, clubs can optimize their merchandise sales and increase revenue. For example, a club may use a POS system to track which merchandise items are selling well and which are not. Based on this data, the club can adjust its inventory levels and promotions to maximize sales. This helps to ensure that the club is selling the right merchandise to the right fans, at the right time.

About Multiable:

Multiable has served more than 6,000 Asian enterprises after providing its CRM and POS system for the last 30 years. Multiable CRM and POS systems help businesses gain insight into and manage their operations. So, enterprises can spend their time and energy on the most important parts of their work—what we call efficient collaboration!

About EDG Grant:

The Enterprise Development Grant (EDG) was launched in 2018. EDG is a single grant that supports companies in the upgrading of business capabilities, innovation and internationalization. EDG replaces the Capability Development Grant (CDG) and the Global Company Partnership (GCP) in the same year.

M18 ERP and M18 HCM is under the scopes of EDG grant.

Our consultants have rich experience in helping customers to get EDG application awarded to deploy our renowned M18 ERP in Singapore. Multiable will provide relevant technical / system related documentations and guide you throughout the application process

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