CRM System: Essential Tool for Multi-Location Businesses

After 13 years in Toronto, singer-actress Celest Chong plans to move back to Singapore. She has decided to go home permanently in the middle of this year, so that she can care for her elderly relatives—including her 80-year-old mother. She moved to Toronto in 2010, shortly after her marriage to a Canadian. She revealed in 2021 that she and her husband had divorced.

For individuals, we can travel to the place where our friends or relatives are. However, for business it may not be necessary since a company’s different stores in different locations can be hosted using CRM system. As a result, people can access the information from anywhere and increase their productivity.

When your business expands by opening new locations, managing these multiple-location operations may present challenges. There are many organizational issues to address, including internal communication between locations and profitability analyses. So, why let such concerns overwhelm you when technological advancements offer solutions?

Small, large and multi-location businesses alike can all benefit from having a CRM (Customer Relationship Management) system. A CRM system allows us to keep track of our clients and potential customers as well. It is a useful tool for business owners because it helps them manage their customers’ data and keep track of their sales progress. It also allows you to create relationships with your clients, which makes them more loyal towards your brand.

Any business can benefit from the usual benefits of CRM—data consolidation, customer retention, lead generation and more—regardless of its size or physical location. This database contains all available customer information, such as contact details and interaction histories. By making customer data readily accessible to all relevant employees and agents, companies can enhance their support, marketing strategies, and overall efficiency.

A multi-location business faces a unique challenge when it comes to data consolidation: It must be able to keep some information separate for different locations while still accounting for the whole in its database. CRM system can meet both of these needs, by providing a database and compartmentalizing that database as needed.

Using Multiable CRM system, companies can build and manage their databases in a way that makes it easy for them to track customers from multiple locations. A multi-location business can use these tools to create separate customer profiles for each location and then link those profiles together so that all relevant employees have access to the same information. This can help businesses streamline their customer service practices and enhance their overall efficiency.

About Multiable:

Multiable offers comprehensive, customizable CRM software that helps businesses of all sizes and in various industries operate at peak efficiency. Multiable has 30 years’ experience—and more than 6,000 enterprises in Asia rely on it to stay competitive now and into the future.

About EDG Grant:

The Enterprise Development Grant (EDG) was launched in 2018. EDG is a single grant that supports companies in the upgrading of business capabilities, innovation and internationalization. EDG replaces the Capability Development Grant (CDG) and the Global Company Partnership (GCP) in the same year.

M18 ERP and M18 HCM is under the scopes of EDG grant.

Our consultants have rich experience in helping customers to get EDG application awarded to deploy our renowned M18 ERP in Singapore. Multiable will provide relevant technical / system related documentations and guide you throughout the application process

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