CRM System: The Observatory of Customer Behaviors

Every place has a government agency that monitors climate, weather patterns, etc. For example, The Hong Kong Observatory is a government department that monitors and forecasts weather patterns as well as issuing warnings on potentially detrimental conditions. The Observatory also provides meteorological and geophysical services to meet the needs of public, shipping, aviation, industrial and engineering sectors.

Earth’s climate changes over many different time scales, so that its impacts on humanity include safety, health, food security, tourism, energy and other matters. In order to deal with and adapt to these changes, it is necessary first of all to understand their causes, magnitudes, extents—and secondarily (or as a consequence) predict their impacts. Monitoring climate-related information allows us to plan for, respond to and mitigate the effects of extreme weather or climate events.

CRM system is like the observatory of customer behaviors. Customer relationship management (CRM) is the process of managing and analyzing interactions with customers to maximize business value. The goal is to improve relationships with customers and encourage them to remain loyal, resulting in revenue growth.

A CRM system consolidates customer data across different channels, or points of contact between the company and its customers. These could include live chat services, direct mailers, telemarketing calls and online interactions with social networking profiles. Using CRM systems, customer-facing staff members can access detailed information about customers’ personal information and purchase history. This data is used to provide more personalized and relevant interaction with customers.

The benefit of CRM systems is that they can help companies make better decisions about their customers, leading to improved customer service and increased sales. CRM systems are used by businesses of all sizes, but they can be especially effective at large companies that sell a variety of products and services. For example, retail stores use CRM systems to track customer purchases and recommend new items based on past purchases—which in turn generates more profits for the store owner.

Multiable CRM system is a tool for improving the customer experience by collecting and analyzing information about your company’s interactions with customers. This can include details like which products they buy and how often they purchase them—allowing you to better tailor future offerings based on real-world trends. It allows you to organize your information in a way that will make it easy for anyone with access rights to retrieve.

About Multiable:

Multiable offers businesses cutting-edge CRM solutions to help them operate at peak efficiency. Multiable CRM—an all-inclusive system used by more than 6,000 businesses in Asia and around the world—has been around for 30 years. Multiable finds solutions that are both innovative and effective, addressing your business concerns precisely.

About EDG Grant:

The Enterprise Development Grant (EDG) was launched in 2018. EDG is a single grant that supports companies in the upgrading of business capabilities, innovation and internationalization. EDG replaces the Capability Development Grant (CDG) and the Global Company Partnership (GCP) in the same year.

M18 ERP and M18 HCM is under the scopes of EDG grant.

Our consultants have rich experience in helping customers to get EDG application awarded to deploy our renowned M18 ERP in Singapore. Multiable will provide relevant technical / system related documentations and guide you throughout the application process

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